Privacy Policy

Last Updated: 2025/06/30

Operated by LGC Innovations LLC

Address: 6407 Magnolia St, Milton, FL 32570

Website: https://www.sellerside.io

Contact: contact@sellerside.io

Phone: +33 6 98 23 03 53

1. Introduction

This Privacy Policy describes how Sellerside, operated by LGC Innovations LLC (“Sellerside”, “we”, “us”, “our”), collects, uses, shares, and protects personal information when you use our website and software-as-a-service platform (the “Service”).

By creating an account or using the Service, you agree to this Privacy Policy. If you do not agree, please discontinue use of the Service.

The Service is intended exclusively for Amazon FBA sellers.

2. Information We Collect

We collect the following categories of information:

2.1 Information You Provide

• Name
• Email address
• Password (encrypted)
• Company name (optional)
• Billing address (if provided)
• Any COGS or product cost data entered manually
• Communication preferences (marketing opt-in)

2.2 Amazon SP-API Data

When you authorize Sellerside through Amazon’s OAuth process, we retrieve non-restricted data such as:

• Sales data (without PII)
• Inventory and FBA stock levels
• FBA fees, referral fees, transaction fees
• SKU-level performance metrics
• Financial summaries and settlements
• Listing and catalog information
• Any cost of goods information you enter

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We do NOT collect or store Amazon PII, including:

• Buyer name
• Buyer address
• Buyer phone number
• Buyer email
• Any other restricted data requiring a Restricted Data Token (RDT)

2.3 Automatically Collected Information

Standard technical information collected includes:

• IP address
• Browser type and version
• Device information
• Operating system
• Pages viewed
• Session duration
• Referring URLs
• Error logs and performance data
• Cookies (see Section 9)

This information is collected for security, analytics, troubleshooting, and improving our Service.

3. How We Use Your Information

We use the information described above to:

3.1 Provide the Service

• Authenticate your account
• Synchronize your Amazon SP-API data
• Generate P&L, COGS, forecasts, and dashboards
• Manage purchase orders and operations
• Provide data exports (CSV/XLSX)
• Deliver customer support

3.2 Improve and Secure the Service

• Monitor performance
• Detect errors or abuse
• Prevent fraud
• Analyze usage patterns
• Improve functionality

3.3 Communicate with You

• Service emails (mandatory)
• Billing notifications
• Security alerts
• Password reset emails
• Marketing emails (only with explicit opt-in)
• Inventory/forecast alerts

3.4 Fulfill Legal and Compliance Obligations

• Amazon SP-API Data Protection Policy
• Stripe payment compliance
• Applicable US regulations
• Reasonable GDPR-aligned obligations for EU users

4. Legal Basis for Processing (For EU/EEA Users)

While Sellerside is a U.S.-based company, we provide a privacy experience aligned with EU data protection principles.

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For EU users, processing may rely on:

• Your consent (newsletter opt-in, cookies)
• Contractual necessity (providing the Service)
• Legitimate interests (security, service improvement)
• Legal obligations (compliance, fraud prevention)

We do not claim full GDPR compliance but support reasonable user rights (see Section 12).

5. How We Share Your Information

We do not sell your personal information.

We share information only with trusted service providers (“subprocessors”), including:

5.1 Hosting & Infrastructure

Amazon Web Services (AWS), USA

Netlify (site hosting), USA

5.2 Payments

Stripe (payment processing)

Billing information is transmitted securely to Stripe.

We never store full credit card numbers.

5.3 Communications

(If applicable)

Email delivery providers (e.g., Mailgun, Postmark, SendGrid)

In-app messaging or support tools

5.4 Analytics

We may use privacy-respecting analytics tools (e.g., Plausible or similar).

5.5 Legal Compliance

We may disclose data if required by law, subpoena, or to protect our legal rights.

6. Data Retention

6.1 Sellerside Account Data

We retain personal data for as long as your account is active.

After account deletion:

• Personal data is removed within 30 days,

unless a longer retention period is required by law.

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6.2 Amazon SP-API Data

To comply with Amazon’s policies:

• Non-restricted data is retained for up to 18 months
• All Amazon data is deleted within 21 days after account termination
• You may request early deletion at any time

7. Data Security

We employ industry-standard security measures:

• Encryption at rest (AES-256)
• Encryption in transit (TLS 1.2+)
• Role-based internal access controls
• Secure password hashing
• Monitoring and logging
• Isolated production database
• Regular key rotation

7.1 Shared Responsibility Model

• Sellerside protects the infrastructure and stored data
• You are responsible for securing your login credentials, devices, and Amazon SP-API authorizations

8. Data Breach Notification

In the event of a confirmed data breach affecting your information, we will:

• Notify you without unreasonable delay
• Provide available details
• Implement corrective measures
• Cooperate to mitigate impact

This is required under Amazon’s SP-API Data Protection Policy.

9. Cookies and Tracking Technologies

We use cookies for:

• Authentication and session management
• Security and fraud prevention
• Analytics and usage measurement
• User experience improvements

Cookie Choices

You may:

• Disable cookies in your browser
• Opt-out of analytics cookies (where applicable)
• Decline non-essential cookies if you are in the EU

Disabling necessary cookies may impair the Service.

10. International Transfers

All data is stored and processed in the United States.

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If you are located outside the US, you consent to the transfer of your information to the United States, where privacy laws may differ from those in your jurisdiction.

11. Children’s Privacy

The Service is not intended for individuals under 18.

We do not knowingly collect information from children.

If we learn that a minor has created an account, we will delete it.

12. Your Rights (Including EU/EEA Users)

Where applicable, you may request:

• Access to your data
• Correction of incorrect data
• Deletion of your data
• Export/portability
• Restriction of processing
• Opt-out from marketing emails

Requests may be sent to privacy@sellerside.io.

We may require identity verification before processing.

13. Your Choices

You may:

• Update your profile information
• Enable/disable marketing communications
• Revoke Amazon SP-API access at any time
• Delete your account
• Request deletion of Amazon data before the 21-day retention period

14. Third-Party Links

We may link to third-party websites (e.g., suppliers, documentation).

We are not responsible for their privacy practices.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

You will be notified through:

• Email, or
• In-app notice

Updates take effect once posted.

16. Contact Us

For questions, requests, or privacy concerns:

privacy@sellerside.io

LGC Innovations LLC

6407 Magnolia St, Milton, FL 32570, USA

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